Jake Yono
JY Journalism
8/15/25
Golf Culture Is Shifting Rapidly And It’s For The Greater Good Of The Game
For the longest time, golf’s culture has been defined by two main principles: first, it is a sport for the wealthy, meaning that only those with money can afford to play and improve; second, the game is too slow and boring, both to play and watch. However, in recent years, golf has transformed. The sport is becoming more inclusive and accessible, shedding its elitist image and attracting a wider range of players. Furthermore, efforts to make the game more exciting and engaging have helped to combat the notion that golf is a slow and tedious pastime.
Golf has a rich history dating back to the 15th century when the Scots first played the game using handmade sticks on large farms. The vast tracts of land required to play were expensive to own, and the game was exclusive to those with the financial means. Over time, courses like St. Andrews began charging for rounds, and soon other clubs followed suit, requiring memberships. By the 20th century, golf became a sport for the wealthy and professional, with rounds of 18 holes taking up to six hours. The game had become time-consuming and inaccessible for most people. In the past five years, golf has become more affordable and accessible than ever before. About three-quarters of American golf courses are now public, making the sport more affordable for casual players. Public courses make golf accessible to a wider range of people who otherwise might not have the financial means to pay the high fees of private clubs. The rise of driving ranges and golf simulators has also changed the way people practice and play. Driving ranges, which became widespread in the 2000s, allow players to work on their game without committing to a full round. Additionally, Golfzon, a company that operates indoor simulators, has expanded globally, offering year-round practice opportunities for golfers at home or in dedicated facilities. These innovations provide golfers with more convenient ways to practice and play at their own pace, helping to break down barriers that previously made the game difficult for newcomers. Topgolf has also played a major role in making golf more fun and social. By offering a scoring-based driving range with equipment provided, Topgolf attracts a younger audience, creating a party-like atmosphere that makes the sport less intimidating. These innovations have made golf more appealing to those who may not have been interested in the traditional, formal golfing experience. Topgolf’s fun and competitive environment is perfect for socializing with friends while still offering opportunities for skill development.
The cost of equipment has long been a barrier to entry for many potential golfers. However, new golfers no longer need to spend thousands of dollars on expensive clubs. Starter sets are available for $500-$1,000, while custom-fitted sets for experienced players range from $1,500-$3,000. These more affordable options have made the game more accessible to people from various financial backgrounds. With these options, golfers can start playing the sport without worrying about large upfront costs.
Beyond affordability, golf culture is being reshaped by content creators who are bringing a fresh, entertaining perspective to the sport. Social media influencers, such as Phil Mickelson, Bryson DeChambeau, and Luke Kwon, regularly post videos showcasing their PGA Tour experiences and offering tips to fans. This behind-the-scenes content helps demystify the game, allowing fans to learn from the best players in the world. However, the most popular content often comes from non-professional influencers like Good Good Golf, Grant Horvat, and Bob Does Sports. These creators make golf more fun by producing videos featuring challenges, fun guests, and lighthearted content that appeal to a wider audience. One notable moment in golf content history was when Bryson DeChambeau teamed up with President Donald Trump to break 50 on a golf course. The video, which also featured NFL stars Tony Romo and Tom Brady, went viral, with 13 million views. This kind of content has boosted interest in the game and encouraged more people to try it. The success of these videos has helped to transform golf into a more approachable, entertaining sport, drawing in new audiences who may have otherwise never considered playing or watching. The combination of affordable courses, innovative practice options, and engaging content creators has made golf more exciting and less elitist. Golf is no longer a sport just for the wealthy; it is becoming more inclusive and accessible to everyone. Influencers are making golf more engaging by adding a fun, competitive twist to the game, and public courses and driving ranges are making it easier for newcomers to get involved. As more players enter the game, the sport continues to evolve into a modern, dynamic experience.
In conclusion, golf is undergoing a cultural shift that is making it more accessible and enjoyable for people of all backgrounds. The rise of affordable courses and simulators, combined with the influence of social media creators, is making golf less intimidating and more fun. The sport is evolving in a way that allows everyone to enjoy it, regardless of their financial status or skill level. As these changes continue, golf’s popularity is likely to grow, and the future of the game looks bright. These transformations are just the beginning, and it will be exciting to see where the sport goes next.